The Parle biscuit factory in Mumbai’s Vile Parle derived its name from the location of its first manufacturing unit which was a huge success to the company owners. However, like many businesses that once flourished in the city, the iconic factory stops production after 87 glorious years of operation.
Over the last few years, the production output from the factory was negligible, forcing owners, Chauhan family, to shut the unit. The factory’s closure will have little impact on Parle’s overall production. Parle had halted production at the factory a few weeks back owing to the reduced production capacity. Although, unlike Mumbai’s mill workers, the factory’s staff weren’t left in a lurch after its closure. According to a company official, all 300 employees of the Vile Parle unit opted for voluntary retirement. The Chauhan family isn’t selling the 10-acre land on which the unit was located. However, they are yet to disclose plans regarding the land’s future use.
According to the official website of Parle, this Parle facility was set up in 1929. It initially manufactured only candies but 10 years later, it also began manufacturing biscuits. Today, it holds a 40 percent share in the biscuit market and 15 percent share in the confectionery market in India.
We’ll miss the aroma of Parle-G biscuits while between the Andheri and Vile Parle station as we Mumbaikars won’t enjoy the fresh biscuit fragrance anymore! *sad face*